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New Arrivals

Fresh additions, grounded in western tradition. Handpicked by a family with generations of rodeo roots, our newest arrivals reflect the history, grit, and pride of the West.

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Brown Vintage Mirage NFR Jacket with various patches on a western cowhide background

Vintage Rodeo Jackets

Sourced through our partnership with Rodeo Relics, these collectible jackets feature iconic rodeo names like NFR, PRCA, Coors Rodeo, and Rodeo Vegas. True originals, sizes XS–3XL. Curated for collectors and western enthusiasts who appreciate the real deal.

SEE THE COLLECTION
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ABOUT THE RODEO BOUTIQUE

A Legacy of Western Heritage

Welcome to The Rodeo Boutique, where the enduring spirit of the American West is alive and well. Nestled in the heart of the town that hosts the “World’s Oldest Rodeo,” our boutique is a proud, family-run business founded by a mother-daughter team whose western roots reach back generations.

OUR STORY
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SHIPPED FROM THE US

Shipped fast from Arizona! Our small team is passionate and dedicated to helping you bring a part of the West into your home with every purchase.

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AUTHENIC WESTERN GOODS

From true vintage treasures to modern western essentials, we take pride in offering something unique for every western enthusiast.

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FAMILY OWNED

When you shop at The Rodeo Boutique, you’re supporting genuine cowgirls with a lifelong connection to rodeo and ranching.